The target audience of DJ Fresh


Fresh has an audience of fans that range from the dnb heads that spend their days in front of their computers day and night to the listeners of Fearne Cottons midday BBC Radio one lunchtime show that get up at 6am daily and breathe in the early morning jew. Two complete contrasts of audiences.

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DnB has remained largely non vocal and inarticulate, it has relied on its imagery to ―speak‖ and so has been unable to escape scrutiny and judgment from our image obsessed society.

Click to access REPRESENTATION%20OF%20DNB%20%20(1).pdf

 

2 thoughts on “The target audience of DJ Fresh

    • thank you!! this is going to be part of my literture review 🙂
      but …I didnt get anything of how a designer keep their soul in design in the article
      maybe follow designer’s instinct …and im searching on “where dose one’s instinct comes from ?” innate or outside environment ( education) ?!
      and how to chose the right content from the massive media 🙂

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